Experience the Coast and Culture of Uruguay at Playa Vik

city tour

local culture

+13

Curated & Hosted By

Playa Vik

Location

José Ignacio

Uruguay

Duration

4 Days/3 Nights

Price Starts At

TBA

About The Journey

José Ignacio brings together a rare mix of Atlantic beaches, working fishing boats, olive groves and a creative community that has given the village its distinctive charm. At Playa Vik, this coastal landscape becomes part of the stay, with contemporary art and bold architecture sitting alongside the natural beauty of the ocean.

The experiences that follow invite you to explore José Ignacio beyond its beaches. You’ll spend your days watching local fishermen return with their catch, exploring the village's galleries and boutiques, visiting nearby olive groves or simply enjoying the coastal view from the pool with a glass of VIK's La Piu Belle Rosé. Each experience can be tailored to your interests, allowing you to discover this distinctive corner of Uruguay at your own pace.

Stay with us and discover the quieter pleasures of José Ignacio, shaped by the sea and the local community.

CURATED & HOSTED BY

Playa Vik

José Ignacio, Uruguay

Set on the vibrant coastline of José Ignacio, Playa Vik is an avant-garde beachfront retreat where bold architecture, contemporary art and the natural landscape come together. Created by Carrie and Alex Vik in collaboration with renowned Uruguayan architect Carlos Ott, the property centres around its striking Sculpture building, home to an important collection of international and Uruguayan contemporary art. Expansive glass walls frame the Atlantic, while sculptural details, titanium surfaces and rich Patagonian ebony blur the boundaries between indoors and out.

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STANDARD PRICE

TBA

3 Nights / 4 Days, Double occupancy

9 EXPERIENCES | ALL INCLUSIVE

The moments that make

this journey

STAR PARTNER

José Ignacio, Uruguay

Wander José Ignacio's Art-Filled Coastal Streets

City Tour Local Culture

Playa Vik

Once a quiet fishing village, José Ignacio has evolved into one of South America's most stylish coastal escapes without losing its laid-back charm. Wander sandy lanes lined with independent galleries, artisan boutiques and design studios showcasing the work of local artists and craftspeople. Between creative spaces, discover cosy cafés, the iconic lighthouse and fishermen returning with the day's catch, preserving the village's authentic maritime character. Exploring on foot offers the best way to experience the effortless blend of contemporary art, coastal culture and relaxed sophistication that makes José Ignacio one of Uruguay's most captivating seaside destinations.

STAR PARTNER

José Ignacio, Uruguay

Taste Award-Winning Olive Oils at O'33

Olive Oil Tasting

Playa Vik

ourney into Uruguay's emerging olive country with a visit to the acclaimed O'33 olive estate. Walk through sun-drenched groves before discovering how premium extra virgin olive oil is produced using carefully cultivated local olives. Back on the estate's terrace, sample a curated tasting of distinctive oils paired with homemade bread and a glass of regional wine while overlooking rows of olive trees stretching across the countryside. Combining artisanal craftsmanship, exceptional flavours and beautiful landscapes, this experience offers a delicious introduction to one of José Ignacio's best-kept culinary treasures.

STAR PARTNER

José Ignacio, Uruguay

Dine Above the Atlantic at CieloMar

Al Fresco Dining Local Drinks

Playa Vik

As the sun begins to sink over the Atlantic, head to CieloMar for an unforgettable rooftop dining experience overlooking José Ignacio's pristine coastline. Celebrated for its refined gluten-free cuisine and signature grilled seafood, the restaurant showcases the freshest local catch alongside seasonal ingredients and carefully selected Vik wines. Every dish is complemented by uninterrupted ocean views, where spectacular sunsets transform the horizon into a canvas of colour. Blending exceptional flavours with one of Uruguay's most breathtaking settings, dinner at CieloMar captures the relaxed elegance that defines life at Playa Vik.

STAR PARTNER

José Ignacio, Uruguay

Unwind by Playa Vik's Infinite Horizon

Digital Detox Infiniti Pool

Playa Vik

Slow down and embrace the effortless rhythm of José Ignacio with a leisurely morning at Playa Vik. Relax beside the striking infinity pool overlooking the Atlantic, stroll along the wide sandy beach or simply settle into a quiet corner with uninterrupted ocean views. The peaceful atmosphere invites you to disconnect from daily routines while soaking in the natural beauty of Uruguay's coastline. Whether you're swimming, walking the shore or enjoying the sea breeze with a book in hand, this unhurried experience embodies the understated luxury that makes Playa Vik so memorable.

STAR PARTNER

José Ignacio, Uruguay

Explore Uruguay's Premier Sculpture Museum

Art Galleries Local Art

Playa Vik

Discover the remarkable world of contemporary art at MACA, the Museum of Contemporary Art Atchugarry. Founded by renowned sculptor Pablo Atchugarry, the museum combines striking architecture with expansive sculpture gardens and inspiring exhibitions showcasing both Uruguayan and international artists. Wander through landscaped grounds dotted with monumental marble works before exploring thoughtfully curated galleries that celebrate creativity, craftsmanship and culture. Just a short drive from Playa Vik, MACA offers an enriching glimpse into Uruguay's thriving art scene while providing one of the country's most distinctive cultural experiences.

STAR PARTNER

José Ignacio, Uruguay

Savour a Beachfront Fish Barbecue

Coastal Cuisine

Playa Vik

Celebrate José Ignacio's deep connection to the sea with an open-fire seafood feast overlooking the Atlantic. Enjoy freshly caught local fish expertly grilled using simple techniques that highlight the natural flavours of Uruguay's coastline. Served in the relaxed setting of Playa Vik, every meal pairs exceptional seafood with sweeping ocean views and the soothing sounds of the waves. As daylight fades and the sea breeze rolls in, this memorable dining experience captures the essence of coastal Uruguay—fresh ingredients, effortless hospitality and unforgettable sunsets by the water.

STAR PARTNER

José Ignacio, Uruguay

Discover Uruguay's Iconic Wine Country

Wine Tour Vineyard Visit

Playa Vik

Escape to the rolling hills of Bodega Garzón, one of South America's leading wineries and the home of Uruguay's celebrated Tannat wines. Explore the vineyards and state-of-the-art winery on a guided tour before enjoying a curated tasting featuring award-winning labels that reflect the region's unique terroir. Complete the experience with a leisurely lunch overlooking vine-covered hills, where exceptional food and wine come together in spectacular surroundings. Combining sustainability, world-class winemaking and breathtaking landscapes, Garzón offers an unforgettable journey into Uruguay's flourishing wine culture.

STAR PARTNER

José Ignacio, Uruguay

Restore Body and Mind by the Coast

Spa Treatments Massage Therapy

Playa Vik

Take time to recharge with a personalised wellness experience designed to restore both body and mind. Choose from a curated menu of therapeutic massages delivered by experienced therapists in a peaceful setting inspired by the calming rhythm of the ocean. Every treatment is tailored to encourage deep relaxation, release tension and promote overall wellbeing, allowing you to fully unwind during your stay. Whether after a day of exploring or simply as a moment of quiet indulgence, this restorative ritual offers the perfect complement to Playa Vik's tranquil coastal atmosphere.

STAR PARTNER

José Ignacio, Uruguay

Share an Evening at Zodiaco

Local Food

Playa Vik

Spend an evening at Bahia Vik's celebrated Zodiaco restaurant, where contemporary tapas are designed to bring people together around the table. Set amid striking architecture with panoramic views of dunes and the Atlantic Ocean, the restaurant showcases organic produce sourced from the Vik gardens alongside thoughtfully paired wines. Every shared plate celebrates the vibrant flavours of Uruguay while the relaxed setting encourages lingering conversations long after sunset. It's a memorable culinary experience that blends exceptional food, creative design and the warm hospitality shared across the Vik collection.

DAY-BY-DAY

Your

Itinerary

DAY

WHERE YOU WILL BE

Playa VIK and José Ignacio

Morning

‣

Take a relaxed walk through the town of José Ignacio.

‣

Browse local boutiques, meet artisans and explore the town's many art galleries.

Afternoon

‣

Visit the olive mill where O'33 extra virgin olive oil is produced.

‣

Return to the terrace for a tasting of the estate's oils, accompanied by homemade bread and a glass of wine.

Evening

‣

Head to CieloMar at Playa VIK for dinner overlooking the ocean.

‣

Enjoy a gluten-free menu and the signature fish barbecue, paired with VIK wines.

‣

Watch the sun disappear over the Atlantic from one of José Ignacio's most striking viewpoints.

DON'T MISS

Watch the sunset at CieloMar. Arrive in time to watch the light change across the ocean before dinner begins.

DAY

WHERE YOU WILL BE

Playa VIK, MACA and José Ignacio

Morning

‣

Keep the morning free to enjoy Playa VIK at your own pace.

‣

Swim in the infinity pool or make your way to José Ignacio's beach.

Afternoon

‣

Visit the Museum of Contemporary Art Atchugarry (MACA) and the Atchugarry Foundation.

Evening

‣

Relish a seafood barbecue overlooking the Atlantic.

DON'T MISS

Cherish the contrast between MACA's contemporary art and the open landscape around it.

DAY

WHERE YOU WILL BE

Bodega Garzón, Playa VIK and Bahia VIK

Morning

‣

Travel to Bodega Garzón for a guided tour of the winery.

‣

Stay for lunch overlooking the vines and surrounding countryside.

Afternoon

‣

Return to Playa VIK for a restorative spa treatment.

Evening

‣

Head to Bahia VIK for dinner at Zodiaco.

‣

Share a selection of tapas inspired by organic produce grown in the property's own garden.

DON'T MISS

Savour dinner at Zodiaco, where Uruguayan wines and views of the dunes and ocean meet at the table.

DAY

WHERE YOU WILL BE

Playa VIK

Morning

‣

Enjoy your final breakfast at Playa VIK as you prepare for the onward journey.

Afternoon

Evening

Starting Package Price

STANDARD PRICE

TBA

3 Nights / 4 Days, Double occupancy

Inclusions

✓

Access to the José Ignacio beach.

✓

Visit to the town of José Ignacio, including local stores, artisans and art galleries.

✓

Olive oil tasting experience at a local olive mill.

✓

Dinner at CieloMar at Playa Vik, including the 100% gluten-free menu and signature fish BBQ.

✓

Art and culture experience at MACA (Museum of Contemporary Art Atchugarry) and the Atchugarry Foundation.

✓

Fish barbecue dinner at Playa Vik.

✓

Wine tour at Bodega Garzón.

✓

Spa experience, including a restorative massage treatment.

✓

Exclusive, tailor-made private experiences as outlined in the itinerary.

Exclusions

International and domestic flights.

Airport transfers.

Personal expenses.

Additional food and beverages not specifically mentioned in the itinerary.

Additional alcoholic beverages beyond those explicitly included.

Water sports and outdoor experiences not specifically mentioned in the itinerary.

Optional experiences or activities not included in the confirmed itinerary.

Travel insurance.

Any services, meals, experiences or transportation not expressly mentioned above.

Ready to experience

Playa Vik?

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TBA